Hydration first
Every product has a clear role in helping skin feel hydrated, soft and comfortable.
The Mossy Turtle story
Skincare should feel like somewhere you want to be.
Hydration, golden hour and a little ocean energy. That is the world Jenna built.
Meet the founder
Built by Jenna, for the ritual obsessed.
Jenna created Mossy Turtle Skincare around one idea: skin should not be treated like a surface to correct. It should be hydrated, nourished and enjoyed as part of a ritual.
Her background as a naturopath and her studies in psychology shaped the way she thinks about daily habits, sensory pleasure and the little rituals people actually return to. Mossy Turtle turns that point of view into tropical skincare that feels playful, polished and easy to use.
The products are made in Florida. The brand is loved in Hawaii, where Jenna lives with her husband, daughter, and little tiny dog.
Jenna invites you to try the routine yourself and give your skin its own tropical staycation. Seriously hydrated skin is the souvenir.
Inspired by nature’s most protected skin: the mossy sea turtle.
What we stand for
A simple method, a recognizable world and language that never overpromises.
Four steps
Cleanse, hydrate, moisturize, nourish. No twelve step chemistry exam required.
Tropical luxury
Golden hour, ocean energy and a ritual worthy of the nice bathroom counter.
Honest claims
Skincare language grounded in how products help skin look and feel.